Monday, September 28, 2009

November 22-28 is National Family Week. The Alliance for Children & Families believes that every organization in your community plays a vital role in making families successful. Whether it is a local business offering discounts on camping products to encourage family adventures, a local restaurant providing free kids’ meals or a store making its hours more flexible, you can help promote their family-friendly focus.

Ad/Promotion Ideas:
• Build a signature ad sponsored by businesses supporting families.
• Create a sponsored ad series with tips on activities to do as a family.
• Create a special graphic (or use We’ll Create It) to place next to any advertisers offering family promotions during this week.
• Encourage readers to submit their favorite family activities and publish the top suggestions, sponsored by relevant businesses.
• Publish a sponsored special section full of family fun.

Businesses to Contact:
• Restaurants and food businesses
• Nonprofit and awareness organizations
• Event halls and community centers
• Mentoring and educational programs
• Rec centers
• Movie theaters
• Parks and golf courses
• Youth sports leagues
• Churches
• Schools

Share your experiences!
Have you tried a National Family Week ad campaign? Was it successful? Do you have any other ideas? Post them as a comment and let’s increase ad sales together.

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