Monday, May 21, 2012

Ad Ideas for June: Summer Fun


June officially welcomes summer and all the great activities that come with it. Many of these businesses can run special Father’s Day promotions too.

Ad and promotion ideas:
  • Create a vendor section promoting an area destination such as a nearby zoo, where they assist in selling the ad space to their vendors in exchange for the editorial space.
  • Create a summer activities guide using articles from MultiAd along with a calendar listing of area events.
  • Create a regular ad spot with extra promotion featuring summer deals, cool destination or even tastes of summer.
  • Create a section of reader submitted tips on the best ways to have fun during the summer. 
  • Create a photo gallery from reader submissions showing them “beating the heat” with “cool activities.”
  • Create a summer coupons page, with possible themes such as ways to stay cool, outdoor activities, places to visit, good eats, etc. 
Businesses to contact:
  • Summer camps, vacation bible schools, sports camps
  • Zoo’s, aquariums, children’s museums, farm parks
  • Vacation destinations
  • Carnivals, fairs and festivals
  • Back yard activity supply stores
  • Pools and water parks
  • Farmers’ markets
  • Gardening supply stores
  • Garage sales and flea markets
  • Fishing, camping, hiking and boating retailers and destinations
  • Baseball stadiums
  • Golf courses
  • Retailers hosting sidewalk sales
  • Ice cream shops
  • Recreational vehicle dealers


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