January 12 is National Pharmacist Day. According to the Bureau of Labor Statistics, “Pharmacists held about 243,000 jobs in 2006. Employment of pharmacists is expected to grow by 22 percent between 2006 and 2016.” This is a good time for pharmacies to recognize their pharmacists’ work and set their business apart by helping readers connect with and get to know their pharmacist.
Ad/Promotion Ideas:
• Create a series of ads that feature health tips given by a pharmacist.
• Create a signature ad for local pharmacies promoting National Pharmacist Day.
Businesses to Contact:
• Hospitals
• Drugstores
• Grocery stores
• Pharmacies
Share your experiences!
Have you tried a promotion involving National Pharmacist Day? Was it successful? Do you have any other ideas? Post them as a comment and let’s increase ad sales together.
Thursday, November 20, 2008
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