May is National Smile Month. Braces aren’t just for kids—according to the American Association of Orthodontists, about 20% of orthodontic patients are adults. But orthodontics is only one approach to a great smile; National Smile Month was designed to encourage all forms of healthy dental practices. Encourage local businesses to use this opportunity to promote their dental health-related services and products.Ad/Promotion Ideas:
• Feature a sponsored “FAQ” section with answers to common dental health questions.
• Create a special section discussing dental health tips along with the roles of the different dental health professionals.
• Make a special advertising section for dental health professionals.
• Include a “Brightest Smile” contest sponsored by local dental professionals.
Businesses to Contact:
• Dentists
• Orthodontists
• Oral surgeons
• Endodontists
• Periodontists
• Prosthodontists
• Cosmetic surgeons
• Drugstores
• Grocery stores
Share your experiences!
Have you tried a promotion dealing with healthy smiles? Was it successful? Do you have any other ideas? Post them as a comment and let’s increase ad sales together.
No comments:
Post a Comment