Pet lovers love their pets and although they may buy the best food, take their pets on frequent walks and make a yearly vet visit, there’s one item they may overlook: their pet’s teeth. According to the American Veterinary Dental Society, oral disease is the most frequently diagnosed health problem among pets. With February designated as National Pet Dental Health Month, it’s a great time to target pertinent businesses to get the word out on canine canines and feline flossing to pet lovers everywhere.
Businesses to target:
- Veterinarians
- Groomers
- Kennels/Pet Day Cares
- Pet Hospitals
- Pet Stores
- Humane Societies
- Pet Shelters
Ad/Promotion Ideas:
- Create a “Pet Lovers” corner or a signature ad focusing on pet dental health.
- Create a special section on pet health, including dental tips, grooming tips, food comparisons by brand and breed, ways to keep pets active, etc.
- Encourage those who perform pet dental checkups to offer specials during the month of February.
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